Loyalty programme company Payback India has appointed Gautam Kaushik as its new chief executive officer. Kaushik will be responsible for leading the India operations and this will include strategic business planning and development, partner management & acquisitions and customer Engagement.
Prior to joining Payback, Gautam was working with American Express as vice president and chief financial officer where he drove several potential acquisitions and strategic partnerships for American Express in India. Note that Payback is operated by Loyalty Solutions and Research Private Limited (LSRPL). LSRPL is majorly controlled by Loyalty Partner GmbH, a subsidiary of American Express.
Payback India has over 50 partners in its network across categories in-store as well as online. This includes American Express, ICICI Bank, HPCL, TripAdvisor, Big Bazaar, Food Bazaar, Fashion@BigBazaar (fbb), Food Hall, Central, Ezone, Home Town, Brand Factory,bookmyshow.com, eBay, Amazon, Flipkart and others.
The company also has a corporate rewards programme which caters to the employees and channel partners. Few of the key corporate partners are DuPont, Cognizant, ICICI Prudential, Magma HDI etc.