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51% of Domino’s delivery sales were online sales in Q4 FY17

Jubilant Foodworks, the company which operates Domino's Pizza and Dunkin Donuts in India, reported (pdf) that online ordering contributed 51% to delivery sales for the quarter ended March 31, 2017 (Q4 FY17). The company also stated that 68% of the online orders were placed through the mobile app. Note that the online delivery sales are exclusively for Domino's Pizza. The company hasn't disclosed online sales for Dunkin Donuts. This is a significant increase from a year earlier (Q4 FY16), when online contribution to delivery sales stood at 41% and mobile orders accounted for 38% of online orders. The company also mentioned that the number of downloads of the mobile app stood at 6.4 million at the end of Q4 FY17, as compared to 3.9 million in the same period last year. Jubilant Foodworks operates 1,127 Domino's Pizza restaurants across 265 Indian cities, while the company operates 60 Dunkin Donuts restaurants across 16 cities. The company reported operating revenue of Rs 612.8 crore for Q4 FY17, a decline of 0.9% from the corresponding quarter last year. Operating revenue reported for the year ended March 31, 2017 (FY17) is Rs 2,546.07 crore, a marginal increase of 5.6% from Rs 2,410.21 crore in FY16. The company, however, does not provide a differentiation between sales at the restaurants and through delivery. Food ordering surge on Zomato Zomato reported food ordering revenue of $9 million for the fiscal year ended March 31, 2017 (FY17), which accounted for 18.36% of the company's overall revenue of $49 million. Food ordering revenue…

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