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Bajaj Electricals opens IoT centre in Mumbai; to focus on both B2C and B2B

Bajaj Electricals (BEL) has launched an IoT centre in its Mumbai office, to offer solutions to customers in both B2B and B2C segment. The company has also launched a new initiative named ‘Project Evolve’ which will look at “improving customer experience and increasing consumer engagement across” its IoT business channel. The company says that its IoT centre will have in-house analytics system for both B2B and B2C customers.

BEL already provides smart lighting and ‘digital ceiling’ solutions like fire detection, security cameras/surveillance systems to enterprise customers. All these systems are connected to a central platform which is connected to the Internet. The company also tie ups with smart lighting product manufacturers. In December last year, BEL signed a partnership with UK-based Gooee to develop full-stack IoT-based lighting solutions for commercial spaces, retail outlets, hospital, etc. It also has a similar partnership with Swiss-based WISeKey International for developing smart LED lighting.

The company did not mention, what kind of products are lined up from its B2C IoT segment, but smart LEDs seems to be an obvious choice. In FY15, BEL generated sales of Rs 92 crore from its LED segment. By FY17, the company said it witnessed “aggressive growth” in its LED segment throughout the year, and hinted on more investments in this segment.

IoT space in India

The IoT space in India is slowly picking up pace. Companies like Reliance Communications, Jio, Wipro, Spice Mobility, Cisco, etc. have already made its presence in the industry by launching new services or partnering with new brands. Here are some of the highlights in the industry in the past few months:

– Last month, RCOM’s IoT business unit, Unlimit had partnered with software provider Cumulocity to launch a platform which allows businesses to connect devices over any network, and manage and store data.
– Wipro joined the LoRa Alliance in March to develop IoT solution using Low Power Wide Area Networks (LPWAN) technology for its customers.
– In February, Jio had partnered with US-based AirWire to use AirWire as the backend for its ‘Jio Car Connect’ device which was announced in September last year. The telco is also gearing up to launch connected home solutions.
– Reliance Industries Limited which owns the Jio brand had tied up with General Electric (GE) in November last year. At that time, RIL said that it will provide its partner infrastructure and connectivity via the Jio network.
– In the same month, consumer tech maker Spice Mobility had set up a fully owned IoT subsidiary.

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