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Hiree launches freemium business model for employers

Online hiring platform Hiree has launched a new freemium business model for employers. The platform will continue to be free for all job seekers. Recruiters, on the other hand, will be able to post jobs and access ‘hundreds’ of candidate profiles for free but will have to pay subscription charges for additional candidate details, and access to more applications.

Other than more applications, the subscription feature provides recruiters with a ‘Hiree Rank’ based on engagement with employers and activeness on the platform, the job seeker’s timeline, collaboration for interviews, an app for real-time monitoring, personalized feed and job seeker profile comparison. Note that it’s not clear how much Hiree plans to charge for these features.

Hiree.com targets job seekers on a sabbatical period, those who have already left a job and aren’t on a notice period any longer, and those who can join immediately. It rebranded from its earlier brand name myNoticePeriod.com in May 2015. The company raised Rs 18 crore from IDG Ventures, in February 2015. It also previously raised over Rs 2 crore in seed funding from the same investor and other individual investors in September 2014. As of now, Hiree claims to have over 19 lakh job seekers, and over 2000 companies using the platform for hiring.

Note that Hiree was acquired by Quikr in July last year. The combined business entity of QuikrJobs and Hiree claims to connect over 4 million active users to recruiters across the country. Quikr mentioned that its missed call service for online profile creation launched in October last year will benefit largely with this acquisition by making “a larger talent pool available to recruiters for entry-level, blue-collar as well as white-collar lateral hires”. While Hiree focuses on white collar segment, QuikrJobs is a platform offering different solutions for blue collar, gray collar and white collar jobs across India.

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