Flipkart has suspended its consumer-facing courier service Ekart Courier nine months after launching it. “Beginning February 5, it (Flipkart) no longer operates its customer-to-customer courier service started in May 2016, that gave people the option of having documents and parcels packed by Ekart’s delivery boys and shipped to end-addresses,” the company said in a statement. This was first reported by the Economic Times.
When it launched, Ekart said it would deliver to over 3800 pin codes and pick-ups will be enabled in eight cities. Flipkart said that it was consolidating service offerings from Ekart to “sharpen its focus on its core business model.” Ekart will now be concentrating on its commerce service. Ekart will continue to offer warehousing solutions and end-to-end logistics and supply chain capabilities for its other clients.
Ekart will continue to offer warehousing solutions and end-to-end logistics and supply chain capabilities for its other clients. The Economic Times report points out Ekart processes 30,000-40,000 orders a day for third-party businesses excluding the volumes generated by Flipkart and Myntra. Flipkart has tied up with Paytm and Shopclues for logistics support.
Note that Ekart’s head Saikiran Krishnamurthy quit Flipkart following another top-level rejig in the company earlier this year. Binny Bansal as was named group CEO and Saikiran Krishnamurthy was supposed to help with setting up the Group CEO’s office and step down as supply chain head.
Businesses shut down by Flipkart:
– In February 2016, it shut down its grocery delivery service ‘Nearby’ just five months after its launch in October 2015.
– It shut down its Ping chat feature starting June 2016, and shut its image search as well.
– Flipkart Money was phased out in October 2016 and all cashbacks and refunds from Flipkart Money will now flow into PhonePe’s wallet.
– In December 2015, it exited its e-books business saying that the division was not a strategic fit for the company. It added that the ebooks purchased on the platform would be serviced by Canada’s Rakuten Kobo.
Not that rival Snapdeal has been shedding weight as well and shut its C2C marketplace Shopo last week. It also merged Exclusively.in, a luxury fashion store it had acquired in 2015. The Exclusively.in website was discontinued and would not accept orders from users while the brand would be retained.