Update: It seems we downloaded a different app: Mobikwik changed the download link from bit.ly/cashlessindia (which had a different version) to tiny.cc/cashlessindia, which has a version with 8 languages: English, Bengali, Hindi, Gujarati, Punjabi, Odia, Tamil and Telugu. Earlier: Mobikwik had added Telugu and Gujarati to its list of language options, apart from English and Hindi. At the launch of low bandwidth Mobikwik Lite app on November 28th 2016, the company had said that a version of the app in all languages was expected by the end of that week. That would have been 4th December. We checked (downloaded and reinstalled) today, and only two additional languages are available as of now: Telugu and Gujarati. Among the more prominently spoken languages, the following are missing: Bengali, Marathi, Tamil, Urdu, Kannada, Odia, Punjabi and Malayalam. In comparison, Paytm is available in all of these languages, although the issue for it is that it there is still a lot of text in English, no matter which language you choose. A similar challenge with Mobikwik Lite (screenshots below): the transaction history is in English, as are the terms and conditions. So while it's great that payment apps are going Indic, they could do better. Understanding the language accessibility challenge In order to be accessible, apps have to largely take a one language approach, not a mixed language approach, for the sake of accessibility. At times accessibility issues have been addressed in the past is with the usage of icons, which make navigation easier, even if a user doesn't…
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
News
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
Advert
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
News
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...
News
Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...