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Gati to increase delivery capacity with Browntape investment

Logistics company Gati has invested an undisclosed amount in online order and inventory management company Browntape, the company said in a filing with the stock exchanges. Founded in 2012, Browntape provides an order and inventory management solution which enables merchants to sell on various marketplaces like eBay, Amazon, Flipkart, Tradus, Shopclues, Rediff and Shopify among others. Gati will be utilizing Browntape's platform to develop a single window solution for customers which will integrate its logistics network. Online sellers will be able to manage ecommerce ecosystem and monitor order, physical product, and information flow. Browntape had previously raised an undisclosed amount of investment from SeedFund and investor K Ganesh back in 2014. The company had previously received seed funding of $30,000 while being part of GSF Accelerator’s second startup batch. Browntape now prices its product at Rs 1.85 per order and seems to have moved from its…

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