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Amazon Prime Video to launch in 200 countries including India in December 2016

On its Twitter account, Amazon’s original show, The Grand Tour has released a video announcing the launch of Amazon Prime Video in 200 countries, in December 2016, including in India. Amazon Prime Video India has also shared the tweet confirming the news.

On its website, Amazon says that the service in India will include ‘Bollywood movies, Hollywood movies, US shows, global Award-winning Amazon Original Series and kids’ programming‘. The original shows will include Transparent, Mozart in the Jungle, The Man in the High Castle and the kids’ show Tumble Leaf, among others. Apart from this, the service will also have exclusive original shows for India. The service is to be available on Android, iOS phone, tablet, desktop, smart TV and game console.

In July 2016, Amazon Prime was launched in India with an introductory price of Rs 499 for a year which would give users same day or next day delivery on orders and 30 minute early access to lightning deals. It is however not clear if Amazon Prime Video will also be available as part of the same package or if additional charges will apply.

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Content Partnerships for Amazon Prime Video in India

Since the launch of Amazon Prime in India, the company has been adding content into its library by tying up with distributors and content creators. In September 2016, Amazon signed a long term agreement with Dharma Productions to stream films and upcoming releases from the production house on Prime Video in India.

In the same month, Amazon also signed an exclusive content agreement with T-Series for 17 of its underproduction films. These films will be available on Amazon Prime Video, within few weeks of the theatrical release and also before their television premiere. This list of films include Tum Bin 2, Raabta, Yaariyan 2, Hate Story 4, among others. Also, in the same month, Amazon inked a content deal with Mukesh Bhatt-owned Vishesh Films for movies and TV series.

In October 2016, Amazon signed a multi-year content deal with Green Gold Animation to stream all of Green Gold’s future TV episodes and TV movies of Chhota Bheem, Super Bheem and Mighty Raju on Amazon Prime Video. In the same month, Amazon launched Amazon Music Unlimited, a music streaming service, with Alexa voice controls for iOS, Android, Web, PC, Mac and Fire devices in the US.

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