Worldwide PC shipments declined for the eighth consecutive quarter, which is apparently the longest duration of decline in the history of PC industry, research firm Gartner said in a report. Shipments totaled to 68.9 million in Q3 2016, which is a 5.7% decline when compared to Q1 2015. Worldwide PC shipments declined by 9.6% y-o-y in Q1 2016; shipments also declined by 8.3% y-o-y in Q4 2015 and by 7.7% y-o-y in Q3 2015. Gartner said that PC manufacturers faced several challenges like weak demand for back-to-school offers, low demand in the consumer market, especially in emerging markets. These markets include India, Indonesia, Iraq, Mongolia, Nigeria, Philippines, Sri Lanka and Vietnam. "There are two fundamental issues that have impacted PC market results: the extension of the lifetime of the PC caused by the excess of consumer devices, and weak PC consumer demand in emerging markets," Gartner said in its report. Mature markets vs Emerging markets Mature markets like US and China have shown signs of saturation and according to Gartner’s survey, a majority of consumers in the mature markets own at least 3 different types of devices. Among these devices, the PC is not a high priority device for a majority of consumers, so they rarely upgrade their PCs, and some may never decide to upgrade to a PC again, adds the research firm. In emerging markets, consumers mainly depend on mobile devices like Phablets, and smartphones for being connected, over PCs, Gartner points out. This is reflected in shipments as…
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