wordpress blog stats
Connect with us

Hi, what are you looking for?

Vidooly’s AI platform tracks videos on social media for content creators


Video analytics startup, Vidooly has launched a platform called Launchpad which will track video performance across YouTube, Facebook, Instagram, Twitter and Vine through artificial intelligence (AI). Vidooly says that its AI technology is patent pending and that the service targets content creators with less than 5,000 subscribers.

Launchpad’s big data will recommend content creators with content creation strategies and techniques for YouTube and other social media platforms.

Plans and pricing:

It appears that Launchpad plan will be offered for free till the creator reaches 5,000 subscribers after which the content creators can move to the Pro plan which includes Facebook analytics and YouTube analytics at $19 monthly/ $199 annually. The Pro+ plan is available at $49 per channel monthly/ $469 annually and includes Facebook analytics, YouTube analytics, audience insights and user management while the Enterprise plan offers Facebook analytics, YouTube analytics, audience insights, channel audit, content research and content suggestion. All plans come with a 14-day trial. Apart from its products for custom insights and cross-platform ranking, the startup also seems to be offering different products for content video creators, brands and agencies and multi-channel networks.


Launched in November 2014 by Subrat Kar, Ajay Mishra and Nishant Radia, Vidooly presently claims to have over 20,000 video content creators including individuals, brands, multi-channel networks (MCNs), agencies & media companies from around the globe, tracking social videos on platforms such as YouTube, Facebook, Instagram & Twitter. Currently its clients include Fine Brothers, TVF, OML, VideoGyan, GroupM, Mindshare, Thoughtful Media, WebTV Asia, among others.

Advertisement. Scroll to continue reading.

The company also states that its platform analyses the engagement of over 500 million viewers and tracks 250 million across five social platforms every day.

In October 2015, the company also launched a content management system (CMS) designed for multichannel networks (MCNs) on YouTube. The platform will offer operational and management features for MCNs of all sizes, and possibly let YouTubers earn more revenue and market their brands.

Investment & Acquisitions

In February 2016, Vidooly acquired the video discovery platform iCouchApp for an undisclosed amount. In June 2015, Vidooly raised funding worth $1 million from Bessemer Venture Partners to scale its technology base and expands its services in Japan and Middle East.

Prior to this, Vidooly was a part of Times Internet’s startup accelerator TLabs’ 6th batch, which graduated in February last year. At that time, TLabs invested Rs 12 lakh in each startup, raised the startup valuation to Rs 1.5 crore ($230,000), taking around 8% stake in them.

Advertisement. Scroll to continue reading.
Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.



A viewpoint on why the regulation of cryptocurrencies and crypto exchnages under 2019's E-Commerce Rules puts it in a 'grey area'


India's IT Rules mandate a GAC to address user 'grievances' , but is re-instatement of content removed by a platform a power it should...


There is a need for reconceptualizing personal, non-personal data and the concept of privacy itself for regulators to effectively protect data


Existing consumer protection regulations are not sufficient to cover the extent of protection that a crypto-investor would require.


The Delhi High Court should quash the government's order to block Tanul Thakur's website in light of the Shreya Singhal verdict by the Supreme...

You May Also Like


Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...


135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...


Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...


By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ