Olx has launched new updates to its Android app which will only let registered users and sellers access the platform. All users can login with Facebook, Google+ and their phone numbers where they can see mutual friends, their transaction history, how long they’ve been using Olx for and their locations.
We’re not sure why Olx assumes that it is okay to share a user’s friends’ transaction history and location, just because its users used social media to login or gave access to link those accounts, because we think it is obviously a violation of user privacy.
The updates will be rolled out to all other users in the coming weeks. Olx claims that its ad posting time has been reduced to half (now 10 seconds) with image recognition for less popular categories like pre-owned fashion products and accessories, hobby items such as musical instruments, sports equipment, collectibles, and vintage items.
Chat to see number
It has also updated the app so that the phone number of the seller is not visible if the seller has set it as hidden. By default, both the user and the seller phone numbers will be hidden, which can be surpassed by initiating a chat. The company says that it has saved chat templates which users can make use of, and is especially targeted towards “new to internet” users.
The company has also launched a location based algorithm which will display products closest to the user’s location to save on travel and logistics, saving time on manual search filter by location and also letting the user search within a radius of 500 kms.
Olx not working on a logistics service
In June, we reported that Olx was not testing an independent logistics service to expand beyond its ad-supported classifieds business, contrary to media reports. Earlier this year, the company elevated Irwin Anand, its chief growth officer to COO and appointed Suresh Krishnan as the new CFO. In February, Olx launched a property listing portal in Indonesia, as indicated by this e27 report.
Olx claims to have an 80% market share in the online classifieds market and claims to get 3.4 billion pageviews monthly, of which 90% traffic comes from mobile. The company claims to sell 72% of all used cars in India monthly. As of now, the most popular categories on the platform are used cars, bikes, mobiles phones, furniture, and electronics.