Mumbai-based Route Mobile, a technology provider for telecom operators, has appointed Tushar Agnihotri as its new India CEO, the company said in a statement. He will be leading domestic voice and messaging business for Route Mobile based out of the company’s Mumbai office. Prior to Route Mobile, Agnihotri headed the national acquisition team of Reliance Jio’s WiFi business.
Agnihotri has a total of 21 years of experience in the telecom industry and other verticals. He has held senior positions in Tata Teleservices as Head of Sales Strategy and Planning; he also worked as Account Lead for Reliance Communications for 3 years and several other managerial roles at Arvind Mills, Blow Plast & Kodak India.
Note that the recent hire comes after Route Mobile expanded its operations into other countries in Asia-Pacific, Middle East and Africa, Europe, and Latin American. Each geography has been assigned its own Chief Executive Officer; Agnihotri will take care of India business exclusively. All CEOs will report to Rajiv Gupta, the Group CEO. The company recently re-branded from its earlier name “Routesms”
Other exits from Reliance Jio
Last month, Pradeep Shrivastava, who joined Reliance Jio as its Chief Marketing Officer (CMO) on May 2015 had stepped down from the post. Shrivastava led the marketing business operation at Jio. SN Sharma, who was part of the leadership team to drive Reliance Jio’s cable distribution business, had quit the company in July. Anand Narang, VP & Head of Marketing, Devices, Reliance Jio Infocomm had quit Jio in the same month to join Bata India as VP, Marketing.