DB Corp, the publisher of dailies such as DNA, Dainik Bahskar and Divya Bhaskar, has posted digital business revenue of Rs. 14 crores for the quarter ending September 2016 (Q2FY17), up 21.03% Year-on-Year (Y-oY) from Rs. 11.6 crores during the same quarter last year (Q2FY16). The consolidated digital business revenue was at Rs. 26.3 crores for the year 2016-17, up 21.3% from Rs. 21.7 crores during the corresponding period last year (Q2FY16).
Digital business highlights:
- The digital media businesses of DB Corps recorded 57 million unique visitors for the quarter ending September 2016 (Q2FY17), up 68% Year-on-Year (Y-o-Y) from 34 million unique visitors during the same quarter last year (Q2FY16).
- The consolidated page views stood at 2389 million for the quarter ending September 2016 (Q2FY17), up from 758 million during the same quarter last year (Q2FY16).
- The company reported 7.6 million app downloads for Dainik Bhaskar and Divya Bhaskar during the quarter ending September 2016 (Q2FY17).
- The company launched its real estate portal, Homeonline.com in this quarter targeting potential home buyers in tier 2 & 3 cities. The website recorded 3.3 lakh page views and nearly 1 lakh unique visitors during the quarter ending September 2016 (Q2FY17).
Other highlights:
- The total revenue was reported to be at Rs. 532.8 crores for the quarter ending September 2016 (Q2FY17), up 9.7% Year-on-Year (Y-oY) from Rs. 485.8 crores during the same quarter last year (Q2FY16).
- The total advertising revenue was reported to be at Rs. 374 crores for the quarter ending September 2016 (Q2FY17), up 9% Year-on-Year (Y-oY) from Rs. 343.3 crores during the same quarter last year (Q2FY16).
- Radio business adverting revenue was reported to be at Rs. 29.9 crores for the quarter ending September 2016 (Q2FY17), up 24.6% Year-on-Year (Y-oY) from Rs. 24 crores during the same quarter last year (Q2FY16).
- Profit After Tax (PAT) was reported at Rs. 88.5 crores for the quarter ending September 2016 (Q2FY17), up 55.9% from 56.8 crores during the same period last year (Q2FY16).
- EBIDTA was reported to be at Rs. 154.7 crores for the quarter ending September 2016 (Q2FY17), up 33.2% from Rs. 116.2 crores during the same period last year (Q2FY16).
Other developments:
In August 2016, radio stations of media companies, HT Media and Dainik Bhaskar Group, partnered to create a sales alliance which will help advertisers reach a larger radio audience.
