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Amazon launches Music Unlimited streaming in the US


Amazon has launched Amazon Music Unlimited, a music streaming service, with Alexa voice controls for iOS, Android, Web, PC, Mac and Fire devices in the US the company said in a press release. The company claims to have tens of million of songs, playlists and personalised stations.

Amazon Prime (which also provides music streaming and claims to have 2 million songs) customers can get access to the service at $7.99 per month or $79 per year. Amazon is also offering an exclusive subscription plans for Echo users at $3.99 per month, with full access to Amazon Music Unlimited. The company said it plans to release a family subscription plan allowing up to six family members to access the service for $14.99 per month or $149 per year.

Other than streaming music, Amazon Music will also sell vinyl records and CDs. The company also plans to launch Amazon Music Unlimited in the UK, Germany and Austria this year.

Amazon Prime and Video in India

In July, Amazon Prime was launched in India with an introductory price of Rs 499 for a year which would give users same day or next day delivery on orders and 30 minute early access to lightning deals. Since then, Amazon has been adding content into its library by tying up with distributors and content creators.

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Amazon global store: Earlier this month, Amazon India launched its global store which would offer ‘millions of’ products across categories to address the gap in products found on Amazon globally but not available in India. Product prices were inclusive of taxes, duties and other charges but not delivery charges.

Other development in the music streaming space
– Apple Music, Apple’s music streaming and download service, claimed to have over 17 million paid Premium subscribers, up from 6.5 million paid customers and overall 15 million subscribers in October last year.
– Last month, Google launched Google Play Music on PC and Android, its streaming and music store service in India.
– In the same month, Twitter partnered with Rolling Stone India to curate live music gigs on the platform.
– Australia based music streaming service Guvera was looking to raise upto $56.7 million (about Rs 390.7 crore) through an initial public offering (IPO).

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