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Netflix to launch its comedy series in India with Vir Das

Netflix’s original standup comedy series will launch in India with comedian Vir Das. The show will be recorded in Delhi in October and will be streamed worldwide, although Netflix does not mention the timeline for the streaming release. The series has previously released shows from American comedians such as Kevin Hart, Louis C.K., Aziz Ansari and Russell Peters, some of which is already available in India. Netflix claims to have 81 million users in 190 countries. Thrilled to announce, In October I will be shooting India's first & and my own Netflix Original Comedy Special :-) pic.twitter.com/g3epBHtjsi — Vir Das (@thevirdas) September 17, 2016 India-origin content In June, Netflix, which added 6.7 million subscribers in the quarter ended March, tied up with Phantom Films to create an original series based on author Vikram Chandra’s book Sacred Games. The series would be shot in India in English and Hindi, and would be available globally once it’s completed. In February, we reported that Netflix had begun acquiring original content from India and was to stream the movie Brahman Naman globally and exclusively. In November 2015, Netflix said that it would stream Anurag Kashyap’s movie Gangs of Wasseypur as a mini-series. Focus on original content and programming Netflix has been planning to launch original Bollywood and animation programming aimed at non-US markets. At the time, Netflix CEO Reed Hastings said that creators needed to focus on developing shows for global scale and audiences, adding that Netflix would spend $5 billion on content in 2016,…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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