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Another one bites the dust: Jugnoo ditches app-only model with bookings on website

It looks like the app-only fever is fading away and the latest startup to have a change of heart is Jugnoo. The autorickshaw aggregator said that users can now book a ride through laptops and desktops through a website at ride.jugnoo.in. With this, auto rides can be booked from the service from mobile devices, Facebook Messenger bot and through Siri for iOS devices. Junoo's move follows shortly after cab-hailing service Uber said that it launched a web interface where customers can get a UberGO cab from dial.uber.com from the browser. Users do, however, need to login or create an account by first entering their mobile number and or Facebook/Google credentials. Users can pay in cash and currently, this service is live only in Nagpur, Kochi, Guwahati, and Jodhpur. In contrast, Ola went app-only in July 2015. Previously, Ola had had app, web and phone booking. The company claimed that 99% of its bookings (over 95% in smaller cities) came through the app, as compared to 20% at the time of launch in 2011. Other companies to take an app-only approach after first launching their desktop sites – In May 2015, Myntra announced the shutting down of its website to switch to an app only option, because 95% of its traffic and 70% of its transactions were coming via mobile. 6 months after this, Myntra relaunched its mobile website. In May this year, Myntra relaunched its desktop website. – In March 2015, Flipkart shut down its mobile website and redirected its users to Google’s Play Store and…

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