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Flipkart joins Paytm and Hike in the 100 million user club

Flipkart claims that it has crossed 100 million registered users on the platform, 6 months after it crossed 75 million users. The company says that its user base now is 63% of India’s wireless and wireline broadband connections in India which, according to TRAI data is at 160 million. Flipkart obviously does not mention how many of these are active users. Last December, Flipkart’s #FlipTrends2015, a year end analytics and trends report of 50 million shoppers between January 2015 and December 2015, found that its top shoppers were single, male and worked in an office. A large chunk of people in the age group 25-34 shopped on Flipkart, followed by people aged 15-24, 35-44 and over 44 years of age. The 100 million users club so far: - Note that last August, Paytm claimed to have crossed 100 million users…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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