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Shemaroo’s new media segment accounts for 21% of its revenues


New media revenues continue to increase in Bollywood aggregation and production company Shemaroo for the quarter ended June 2016 (Q1 FY17). The segment posted revenues of Rs 20.14 crore an increase 50.23% from Rs 13.4 crore in the same quarter last year. On a sequential basis, it increased 14.04% from Rs 17.66 crore.

The segment accounted for 21.18% of the company’s total operational revenue. New media accounted for 17.26% in the same quarter last year.

Revenue from traditional sources increased 16.7% year-on-year to Rs 74.96 crore and decreased 12.35% from Rs 85.53 crore in the preceding quarter.

In May, Shemaroo crossed 1 billion views on its YouTube channel and has also registered more than 1.5 million subscribers on the channel. The company also said that it has crossed 1 million subscribers for its Filmi Gaane channel.

T-Series, on the other hand, said that it crossed 10 million subscribers on its main channel on YouTube, with an overall 7.7 billion video views. The company currently owns 16 channels on YouTube with overall 13.6 million total subscribers and 30 billion views.

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Please note that the chart below, released by Shemaroo, suggests that the company does around 120 million views a month on its channels.


DishTV Shemaroo tie up: In April, DTH operator DishTV had tied up with Shemaroo to launch a Miniplex, a service that lets users watch Shemaroo’s movie premieres every Friday, reports Indian Television. The subscription service will cost Rs 60 per month and will also showcase other movies, all of them ad free.


– Total Income increased by 23.2% to Rs 96.19 crore from Rs 78.09 crore in Q1 FY2016
– EBITDA increased by 23% to Rs 30.1 crore from Rs 24.48 crore in Q1 FY2016
– EBITDA Margin stood at 31.1% in Q1 FY2017
– Net Profit after tax increased by 20.3% to Rs. 14.04 crore from Rs 11.67 crore in Q1 FY2016.

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