wordpress blog stats
Connect with us

Hi, what are you looking for?

Times Group’s Brand Capital invests Rs 130 crore in Quikr

Times Groups's Brand Capital, its private treaty arm, has invested Rs 130  crore ($19.4 million) in online classifieds company Quikr through convertible debentures. Brand Capital has subscribed to 143,000 convertible debentures at Rs 9,038.32 and has bought one share priced at Rs 9,038.32 crore. The private placement offer was circulated on April, 2016. Convertible debentures are debt instruments which can be converted to stock at a later period of time. This is an ad-for-equity deal . The Times of India Group pioneered private treaties business, now called ‘Brand Capital‘, which involved taking equity in companies in exchange for marketing inventory. An example of how private treaties deals were structured, here. Brand Capital has been investing heavily in startups with its latest investment being in Meru Cabs (Rs 150 crore) in June. The taxi operator said it would use the funds to further strengthen its foothold in the Indian market. Haptik, an instant messenger concierge-like app, raised an undisclosed amount in funding in April from Times Internet. In March Brand Capital entered into a strategic partnership with Uber in a deal  “centered around a commercial marketing arrangement accompanied by a small investment”. A similar deal was signed with Coursera, a massive open online courses (MOOCs) company, to ‘assist Coursera’s growth in India’. Quikr's other funding: Last year, Quikr raised $40.5 million from AB Kinnevik. and had said that it would use the funds to invest in its mobile business and strengthen its hold in categories like goods, cars, real estate, jobs and services. Quikr's recent acquisitions - In…

Please subscribe/login to read the full story.
Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

India's smartphone operating system BharOS has received much buzz in the media lately, but does it really merit this attention?

News

After using the Mapples app as his default navigation app for a week, Sarvesh draws a comparison between Google Maps and Mapples

News

In the case of the ‘deemed consent' provision in the draft data protection law, brevity comes at the cost of clarity and user protection

News

The regulatory ambivalence around an instrument so essential to facilitate data exchange – the CM framework – is disconcerting for several reasons.

News

The provisions around grievance redressal in the Data Protection Bill "stands to be dangerously sparse and nugatory on various counts."

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ