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Updated: Facebook to let SMEs list products and sell online

Small and medium businesses (SMEs) in developing markets can soon list and sell their products on Facebook for free along with advertising using the pages feature, reports Reuters. Although it is not clear whether this will be available in India and what kind of merchants will be able to sell using this feature; MediaNama has written to the company for more clarifications. A spokesperson from Facebook told MediaNama that the feature will be available initially to all sellers in SouthEast Asian regions like Thailand, Vietnam, Indonesia, Malaysia, Philippines, India, etc.  All businesses with a Facebook page can list products on it; users can search and browse through the list and make offers to purchase products through messaging or buy option. In addition, businesses who provide only services such as plumbers, spas & personal care, pet service, medical & health and automotive etc can showcase a list of their offerings on their Page. This is currently made available to all businesses globally and was initially unveiled last year in December. By opening up its ecommerce feature to more sellers for free, Facebook aims to tap businesses in emerging markets that might also be willing to pay for advertising space, which could subsequently boost its ad revenue, added the report. "If a business is seeing value from their page, there is a higher opportunity that they could be an advertiser," said Benji Shomair, product marketing director of Facebook Pages, told Reuters. This is simply an addition to ‘Buy Button’ feature Facebook first…

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