wordpress blog stats
Connect with us

Hi, what are you looking for?

Amazon India to launch cricket & showbiz based shows this month

amazon-video

Amazon India has signed up with Excel Entertainment for its first show called Power Play, reports Business Insider. The series will be based on cricket and showbiz, and will start from the 16th of August.

Note that it’s not clear how long the series will last. Amazon mentions that the show is aimed at getting more exposure for its Prime platform which it launched recently in the country. According to the Farhan Akhtar and Ritesh Sidhwani owned production house, it has been working on the shows with Amazon for the past eight-nine months. The shows will also be the first digital series for Excel Entertainment.

Interestingly, in July last year, Amazon said the company would invest $100 million for producing original video content on Prime, which allows users to stream movies, TV shows and music as well as store photos. Earlier this year, CEO Jeff Bezos had said “Prime Video is coming soon, offering Prime members in India exclusive access to Original Series and Movies — including original content featuring top Indian creators and talent.” However, it’s not clear if the current series will be available only for Prime members.

Internationally, in May, Amazon launched a royalty based video service called Amazon Video Direct, that allows users to post videos and earn royalties from them.

Amazon Prime launch: Last month, Amazon launched Prime in India at an introductory price of Rs 499 for a year which would give users same day or next day delivery on orders and 30 minute early access to lightning deals. After the inaugural pricing period, a Prime subscription will cost Rs 999 a year.

Advertisement. Scroll to continue reading.

Subsequently, the company launched Amazon Pantry in Hyderabad, which is available globally only for Prime members. While Pantry is available for all users in India, it certainly seems like Amazon is working towards promoting Prime memberships through exclusive features.

Amazon’s investment in India

Amazon continues to be bullish on India, its second largest market after the United States. Amazon CEO Jeff Bezos announced that a further $3 billion (about Rs 20,000 crore) will be invested in its India unit. With this Amazon’s total investment commitment in India goes up to $5 billion; the $3 billion announced now, plus the $2 billion investment announced back in July 2014, which the company has already completed in phases over the past two years.

Amazon India’s financials

From the ROC data: Amazon Seller Services reported a revenue of Rs 1,022.1 crore for the year 2014-15, growth of 108.46% from the previous year. However, losses widened to Rs 1,723.7 crore during the period from the loss of Rs 321.3 crore in the previous year.

Expenses also shot up during the year to Rs 2745.7 crore, compared to Rs 490.3 crore in the preceding year. Employee benefit expenses stood at 7% of total expenses while other expenses stood at 93%.

Advertisement. Scroll to continue reading.

Also read: Amazon US owns minority stake in Indian seller Cloudtail: report

 

Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

The US and other countries' retreat from a laissez-faire approach to regulating markets presents India with a rare opportunity.

News

When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.

News

The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.

News

In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

News

By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

You May Also Like

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ