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Tolexo to help Madhya Pradesh’s MSMEs to sell on its platform

Tolexo, an online B2B marketplace for business goods, has signed a memorandum of understanding with Madhya Pradesh Laghu Udyog Nigam (MPLUN) to let 580 micro small and medium enterprises (MSMEs) list their goods on the Tolexo site. Tolexo currently claims to have over 7,000 sellers in India, and lists over a million products under 800 brands. It claims to have a buyer base of 200,000. Tolexo will also provide promotion, marketing and distribution to these manufactured goods by the MSMEs. For this, it will assist in account management, customer care, with order management systems and also share analytics to grow their businesses. The company said that it will offer its marketing and selling services at rebated prices. Under its joint vendor development program, Tolexo and MPLUN will conduct campaigns, workshops and seminars on online marketing and processes at industrial clusters in Madhya Pradesh. Similar developments over the last year: – In April, ShopClues signed an MoU with National Minorities Development and Finance Corporation, Delhi to market products made by artisans and craftspeople belonging to minorities. – In March, the Telangana State Handicrafts Development Corporation tied up with Amazon India to sell their local hand-made ‘Golkonda’ handicraft products on the e-commerce portal. – In December 2015, Alibaba launched Small and Medium Industries Leveraging Export programme (SMILE), to offer solutions like logistics, certifications, technology and financing to support over 10 million small and medium enterprises (SMEs) expand globally. – In August 2015, NDTV’s ecommerce platform IndianRoots tied up exclusively with Government of…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

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