Internet company Info Edge has invested an additional Rs 5 crore in online gifting website Happily Unmarried through convertible preference shares. Accordingly, Info Edge's total investment in Happily Unmarried stands at Rs 21.3 crore and owns 48% stake in the company, according to this BSE notification. Setup in 2003, Happily Unmarried designs and sells fun & quirky merchandise with India-centric designs. It currently offers products like t-shirts, mobile phone cases, bar accessories, bags, travel accessories, stationary products and office accessories among others. It also has a grooming range for men called Ustra. Happily Unmarried also has a chain of offline stores in New Delhi, Mumbai and Chandigarh. Happily Unmarried also retails these products through various multi-brand outlets across 18 states including Maharashtra, Karnataka, Gujarat, Rajasthan and Tamil Nadu among others. Info Edge had first invested Rs 5 crore in Happily Unmarried for about 25% stake in 2012. Recent investments Dirolabs: Mobile phonebook management company Dirolabs raised Rs 3 crore (via convertable shares) from Info Edge, selling 11.5% stake to the company. This raise thus values Dirolabs at around Rs 26 crores, approximately $3.8 million. Unnatihelpers: Info Edge picked up 28.5% stake for Rs 4 crore in a job portal for unskilled workers called unnatihelpers.com, valuing Unnati Online Pvt Ltd at Rs 14 crore. Rare Media: In February, Mobility and cloud-based software developer Rare Media secured $1.1 million in fresh funding from Info Edge. The Delhi-based consumer internet company was founded in 2012 and its field force tracking service Blue Dolphin is used for employee location tracking and timekeeping on 3G devices.…
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