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Star India bags French Open media & digital rights for 2017-21

French Open 2016

Star India has bagged the media and digital rights for the French Open in India and the Indian subcontinent (Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka) for the period 2017-2021. The value of the deal was not disclosed. Neo Sports holds the broadcast rights for the current year.

Star India is building up quite a bouquet of sporting event broadcast rights:

– Holds the rights to broadcast ICC events for eight years (2015 to 2023), which includes 18 ICC tournaments, including two ICC Cricket World Cups (2019 and 2023), two ICC Champions Trophy tournaments (2017 and 2021) and two ICC World Twenty20 tournaments (2016 and 2020).

– Holds the digital rights for the Indian Premier League (IPL), the T20 tournament organized by the Board for Control of Cricket in India (BCCI), for the years 2015, 2016 and 2017, through its subsidiary Novi Digital Entertainment Pvt Ltd.

– Last year, Star India had also acquired the TV, Internet and mobile rights for the Bundesliga in India, Bangladesh, Bhutan, Nepal, Sri Lanka and Maldives for a 5-year period (2015/16 to 2019/20).

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nexGTV French Open digital rights: Mobile video-on-demand service nexGTv had the exclusive mobile and digital rights to stream the French Open 2015. In an earlier conversation with MediaNama, G.D. Singh director and CEO of Digivive, the parent company of nexGTv said that the company was also looking to partner with other companies to get exclusive content, “If you go to the Android Store, after Hotstar, we are the next in terms of downloads and ratings. Of course, Hotstar is number one despite being launched later because of the Indian Premier League and the T20 World Cup.”

LIV Sports exclusive deals: Multi Screen Media’s (MSM) digital entertainment platform LIV Sports had acquired mobile and Internet broadcast rights for the Australian Open 2015. LIV Sports also provided video-on-demand content for the tournament including highlights of the matches. This included the Men’s Singles, Men’s Doubles, Women’s Singles, Women’s Doubles and Mixed Doubles matches.

It had also secured the exclusive mobile and Internet broadcasting rights to the Champions Tennis League (CTL) in October 2014 and also inked an exclusive tie-up to secure the Internet and mobile broadcast rights for the Indian qualifiers of UEFA Euro 2016.

Image credit: JC under CC BY-SA 2.0

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