Digital entertainment company, Hungama has tied up with Television networks Sun TV and Maa TV to add Telugu content and focus on the South Indian market, reports Indian Television. The company stated that Telugu is the third most consumed language on its app after Hindi and English and claims to have the largest Telugu catalog in the app ecosystem. It stated that the 25% of the total content on Hungama Play library are Telugu movie titles, second largest collection, after Hindi movie titles. Hungama Play also said that more acquisitions are in the pipeline, and has plans to add over 300 Telugu films from the Maa TV catalog along with future releases. It will expand its library further by adding over 220 films from the Sun Network library across all 4 Southern languages, according to the report. Hungama Music and…
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