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HT Media expects ecommerce cos to continue advertising but does an ad for equity deal with Koovs

HT Media expects to bring down its losses in digital by least 50% in 2017. Its CFO Vinay Mittal said that they intend to bring segment loss of Rs 64 crores down to half in 2017 (rather, FY17). They see the business becoming break-even in 2018, if not profitable. Notes from the conference call: 1. Shine is still small: Shine.com, HT Media's job portal, made Rs 42 crores in revenues in the financial year ended 31st March 2016, up 30%. For context, the recruitment solutions business of Info Edge, which is mostly Naukri.com, reported revenues of 531.2 crore for the same period. So, Shine.com was 8% of Info Edge's recruitment solutions business, in terms of revenues. "We are reducing our (EBITDA) losses on Shine where losses compared YoY for the quarter Q4 have come down substantially from levels of 14 Crores to 7 Crores and for the full year we do expect for them to come down from 49 Crores in financial year 2016 to less than 25 Crores for financial year 2017." HT Campus, HT Media's education classifieds business, reported revenues of Rs 15 crores. 2. Digital content co is being hived off, so it can sell content to others: Both publications, will hold stake in the JV, but not equal. From the HMVL (Hindustan) conference call: "42 crores of cost is going out, similarly you will have about 84 crores of cost that will go out from HT Media. HMVL will end up holding 43% and HT Media 57% in this…

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Founder @ MediaNama. TED Fellow. Asia21 Fellow @ Asia Society. Co-founder SaveTheInternet.in and Internet Freedom Foundation. Advisory board @ CyberBRICS

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