Rocket Internet-backed fashion etailer Jabong reported revenues of Rs 243.78 crore in the first quarter of 2016, up 14% year-on-year (YoY) from Rs 213.87 crore in the corresponding quarter last year. Revenues increased 11.55% quarter-on-quarter (QoQ) from Rs 218.53 crore in Q4 2015. The company also mentioned that the revenue generated by the Jabong app now accounts for 65% of the company's net revenue. For the year ended December 31, 2015 (FY15), the company reported revenues of Rs 913.06 crore, up 22% from Rs 748.54 crore in FY14. The company reported Gross Merchandise Value (GMV) of Rs 410.54 crore for Q1 2016, up 8.4% YoY from Rs 378.38 crore in Q1 2015, and up 8.7% QoQ from Rs 377.73 crore in Q4 2015. GMV increased 28.9% to Rs 1579.35 crore in FY15 from Rs 1224.89 crore in FY14. The company reported a gross profit of Rs 1.49 crore for Q1 2016, as compared to a loss of Rs 11.21 crore in the same period last year. The company reported an operational (EBITDA) loss of Rs 88.98 crore, down from a Rs 121.89 crore loss in Q1 2015. Value of transactions & orders shipped The total value of transactions in Q1 2016 stood at 2.6 million, an increase of 20.3% from 2.1 million in the same period last year. The company hasn't shared details of total orders shipped in Q1 2016. In the previous quarter, the company reported that 1.2 million orders were shipped in the period stood, a decline of 41.5% from 2 million in…
