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GirnarSoft acquires 3D visualisation startup Volob Technologies

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GirnarSoft, the parent company of CarDekho, Gaadi and Zigwheels, has acquired Volob Technologies, a virtual reality startup, in an all cash deal. The company will use the startup’s virtual reality and augmented reality technologies to better CarDekho’s 3D visualisation capabilities.

Founded in 2010 by Tarun Kumar and Shweta Jain, Volob currently provides 3D visualization solutions to automotive and other industries. It provides solutions like 360 degree web visuals, interactive walkthroughs, animations and game development, visualizers and configurators development and interactive training applications. It claims to have clients like Maruti Suzuki, Mahindra & Mahindra, Godrej, Greenply and Somany Ceramics. However, it’s not clear if the startup will continue to provide its services post acquisition.

CarDekho 3D tech: CarDekho has been focussing on 3D virtualizations for a while now. The company had launched a ‘feel the car’ tool that lets users view 360 images of interior and exterior of cars, along with videos of features. The company also acqui-hired Drishya360s, an augmented reality and video production startup in a cash and stock deal, in December last year.

GirnarSoft’s other acquisitions: Last month GirnarSoft acquired roadside assistance company Help On Wheels in an all cash deal to boost its roadside assistance vertical. In September 2015, CarDekho acquired Times Internet* owned auto portal Zigwheels for an undisclosed amount. In the same month in 2014, it acquired Gaadi. In April 2015, the company acquired price comparison website BuyingIQ for the team and their technology.

Last month, GirnarSoft also made a strategic investment in the car testing and benchmarking firm Advanced Structures India (ASI). With this investment, ASI would provide the technical backend for reviewing cars listed on CarDekho. Volob is GirnarSoft’s eighth deal in the last two years.

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New auto portals: In January, GirnarSoft said that it planned to launch multiple automobile verticals including ones for batteries, light commercial vehicles, insurance and hyperlocal roadside assistance services in the next few months.

GirnarSoft funding: In March, GirnarSoft raised an undisclosed amount of funding from Google Capital and participation from existing investors. The company had said then that it would use the funds for technology, R&D and expansion within and outside India.

Layoffs: Last month, GirnarSoft laid off 60 people in the company in a round of restructuring. At the time, GirnarSoft added that it would be increasing its staff size to 3,500 by the first quarter of 2016-17.

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