Micromax has inaugurated its manufacturing plant in Telangana where it will manufacture mobile phones, LED TVs and other electronics products in the state. The company has made an initial investment of 100 crore to open the plant which it expects will manufacture 1 million devices every month.
The phone manufacturer had outlined its plans to develop 3 manufacturing plants in the country at an expense of Rs 300 crore, in December last year. At the time Micromax had mentioned that it had allotted 20 acres of land in Telangana and 25 acres in Rajasthan for these plants, while the location for the Andhra Pradesh was yet to be decided. Overall, the company aims to have a capacity of 4 million units once these plants are fully functional.
Micromax currently has an assembly unit in Rudrapur which produces around 1 million units, accounting for one third of the company’s requirements, with the rest of the units imported from China. The company had started manufacturing at this plant in April last year, where it also manufactures all the tablets sold in the country. Interestingly, Micromax mentions that by 2017, it will start to manufacture batteries and other components in India.
Manufacturing in India: The Indian government has been encouraging domestic companies to start manufacturing electronics goods within the country instead of importing them and had approved a National Policy on Electronics. Since then, various smartphone manufacturers have said they will start manufacturing in India or have already started doing so.
– Earlier this month, Oppo said it would setup a manufacturing unit in Noida with an investment of Rs 100 crore.
– In November, Optiemus Infracom, the founder of the domestic mobile brand Zen Mobile, signed a joint venture with Wistron Corporation to set up a mobile manufacturing unit in Noida.
– Various manufacturers have tied up with Foxconn to manufacture phones in India. Earlier this month, Oppo started contract manufacturing in India in partnership with Foxconn while in September, Gionee tied up with Foxconn and Dixon to manufacture its phones in India. In June, the company started making Xiaomi phones in the country.
– The month before, Foxconn was in talks with Adani Enterprises to form a joint venture (JV), likely to make iPhones in India. The company had first reported in June that it could possibly set up base in India to manufacture iPhones, iPads and iPods for Indian and international sales.
– In August, Lenovo started the local production of smartphones with Flextronics under a contract manufacturing deal at its Sriperumbudur plant.
– Videocon Mobile Phones, Videocon Group’s mobile company, started manufacturing mobile phones in the country.