ICANN (Internet Corporation for Assigned Names and Numbers) has approved four additional proposed Indic TLDs (top level domain names), in Malayalam, Kannada, Assamese and Oriya languages. The TLDs are yet to be delegated to NIXI (National Internet exchange of India). While Malayalam, Kannada and Oriya will use their own scripts, Assamese TLDs will use the Bengali script. The domain extensions will be spelled as Bharat in Kannada, Malayalam and Oriya and Bharatam in Assamese. Other than this, ICANN supports Bharat domains in Bengali, Punjabi (Gurmukhi script), Gujarati, Telugu, Urdu (Arabic script) and Hindi (Devanagari script), as well as dot India domain in Tamil, which have already been delegated to NIXI. At present, most online content is in English. Even in case of websites that do offer content in Indic languages the domain names are in English. Internet penetration via mobile is steadily increasing in rural areas. However most of the users in those areas aren’t proficient in English. Making top level domain names available in regional languages is a good start towards migrating to content exclusively in Indic languages. Other Indic TLDs: NIXI had started taking registrations for .Bharat domain names in Devanagari script in August 2014. Although recommended for Hindi, the common script made the domain available in eight Indian languages other than Hindi, including Marathi, Boro, Dogri, Maithili, Konkani, Nepali and Sindhi-Devanagari. Along with .bharat, the domain names .company.bharat, .vidya.bharat and .sarkar.bharat were also made available for registration in Devanagari. Seven years in the making: Back in October…
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