The Advertising Standards Council of India’s (ASCI) Consumer Complaints Council (CCC) has upheld complaints (pdf) against 51 out of 102 advertisements brought to it in January 2016. These advertisements belonged to various categories: 13 in education, 12 in food & beverages, 3 in telecom and broadband, 11 in healthcare, 5 in ecommerce and 7 from other categories. In e-commerce -PortMart’s advertisement which claimed that its ‘Flip cover for Xolo Black 1x for Rs. 249/-” was found to false, since the product was out of stock and the seller was found to be offering an alternative product instead. -Jabong’s claim in the ad “Shop from app and get extra 30% off on minimum purchase of 2999, use code EXTRA30”, was found to be false and misleading since it did not mention the validity of the offer. -Ibibo Group’s claim in…
