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60% call drops due to poor networks: RedMango Study

A study conducted by RedMango Analytics has thrown new light into the ongoing call drop issue in India; the findings of the study reveals that 4% of all dropped calls occurred in localities with poor network coverage, while 59.1% of dropped calls occurred due to poor quality network and, 36.9% of all the dropped calls were due to network faults. The report can be downloaded from here. The study, conducted in 20 cities, further states that the call drop rates in India supersede globally accepted standard of 3%. The country at present is experiencing a call drop rate of 4.73%--the current rate is also higher than the Telecom Regulatory Authority of India’s (TRAI’s) standard of 2%. Cheap smartphones causing call drops? However, after measuring the voice experience of handsets across multiple networks and cities, it was found that one of the major reason contributing to the call drops is low range smartphones. The report claims that: -Low-Range Smartphones priced up to Rs 20,000 experienced up to 67% more call drops -Mid-Range Smartphones priced between Rs 21,000 - Rs 30,000 had a call drop rate of 22% -High Range Smart Phones worth Rs 30,000 and above had the lowest call drop rate Furthermore, the study further states three other reasons impacting the call drop scenario: -Poor connectivity: The report suggests that a call may drop when the phone or tower does not receive the radio signal with enough strength to hold the call. -Poor quality: Sometimes call drops happen due to multiple…

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