Broadcasting organization BBC News will be using chat applications Viber and WhatsApp to publish its documentaries. BBC World News will publish posts via a BBC public channel in the app. The posts will will be delivered to Viber users across a week, replicating the timeline of the original events as told by the victims. This will be tied in with the television broadcast of the documentary "Our World: Kidnapped in Mexico." BBC Africa will use WhatsApp to share clips from the documentary ‘Young, Angry and Connected’. A daily clip of around 2-3 minutes will be delivered to those who subscribe to the WhatsApp service number (+44 7734778817) and will be available in French and English. In April 2014, it's worth remembering that BBC had launched a pilot through which it was pushing out audio bulletins and other updates related to the Indian general elections via WhatsApp, WeChat and BlackBerry Messenger. On WhatsApp, BBC transformed the service on election day into a live breaking and analysis service, sending more than 20 items to subscribers on the day. This included breaking news alerts and analysis from correspondents in its Delhi bureau. On WeChat, BBC took a slightly different approach wherein it sent a single message with bundling all its headlines and story links that users could click to read the story. Users could also choose to read latest stories from various categories like technology, world news and business news which was delivered through RSS feeds from its site. Limitations of WhatsApp Digiday points out that WhatsApp only lets publishers have 256 people per broadcast channel. When that limit is reached,…
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