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Times Internet gets exclusive rights to ICC video clips for US & Canada

Times Internet* has got exclusive licenses for digital video clip rights for all ICC events from 2016 to 2019 for the US and Canada, starting with the ICC World Twenty20 which takes place in March in India. The deal will also include pre-match and in-match clips and post match coverage, the company said in a statement. The ICC will provide in-match video clips to its digital licensees, and Times Internet will have exclusive access to 6 minute video clips from every hour of the match coverage from start to end of match. Other events covered under the deal are: ICC Champions Trophy 2017, ICC Women’s World Cup 2017, ICC U19 Cricket World Cup 2018, ICC Cricket World Cup Qualifier 2018, ICC Women’s World Twenty20 2018 and ICC Cricket World Cup 2019. The media company, which owns Cricbuzz, will also get clips of ‘key moments’ from all matches in the ICC’s archive. It will use Cricbuzz in all of the coverage using ICC clips for North America and add to Cricbuzz’ existing live coverage of text, scorecard and infographics on its digital platforms. Satyan Gajwani, CEO of Times Internet said that North America is the company’s largest audience base outside India. Other streaming and digital video licenses: - In December, after bagging the exclusive live streaming rights to the International Cricket Council, Star India acquired the global media rights for Asia Cup from 2016 to 2023. - The International Cricket Council (ICC) appointed Novi Digital Entertainment as the exclusive digital clips…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

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