Sellers including SMEs, artisans, and other businesses across the country can now list their product on Flipkart through a new initiative called ‘Spotlist’. Spotlist’s mobile cataloguing service will let cataloguing partners travel via Spotlist-branded vans/bikes to seller locations with tools like cameras, half-mannequins or photo-boxes. A Spotlist technician will help sellers list their products instantly, following the necessary listing requirements.
The initiative will now be available across the country, said the company in a statement. It claims that over 1,000 sellers across categories have availed this service and close to 10,000 products have been catalogued. Flipkart had launched this service in Bengaluru, Chennai, Mumbai, Pune, and Hyderabad in November last year.
Flipkart zeroes in on seller advantage
The company claims to have more than 80,000 registered sellers and through this mobile-selling initiative. In December 2015, Flipkart launched native advertising for companies, including brands that do not sell on the platform. In June, it launched an app for registered sellers called the Seller Hub. The app lets sellers get alerts on new orders, update stock count and pricing on listings and monitor payments and return, etc.
Amazon’s Tatkal service will allow sellers to list their products instantly
Amazon too has launched a similar service called ‘Amazon Tatkal’ that will enable small and medium businesses to list and sell their products online on their platform, reports Business Today. Amazon ‘Tatkal’ has a studio-on-wheels vehicle, which will help the customer to complete listing requirements including registration, imaging and cataloguing services, as well as basic seller training mechanisms.
The service will be launched in New Delhi and traverse the country, engaging with entrepreneurs, artisans, manufacturers and sellers and help them sell online on the spot. The Business Today report mentions that ‘Tatkal’ will visit seller-dense pockets across multiple cities in the country and engage with local businesses over the next several months. As of now, the service is free for sellers.
Surging growth in India for Amazon
The company mentioned that India was its fastest growing geography in terms of sales during Q3 FY2015, and that it would double down investments in the country. In the same quarter, the number of sellers on Amazon India has grown 250% year-on-year. Amazon has been adding 40,000 products per day this year and has 30 million products on it platform. Chief financial officer Brian T Olsavsky said that 90% of the sellers in Amazon India use the company’s warehouse and logistics services, which means that Fulfiled by Amazon should be generating cash for Amazon India.
In June 2015, Amazon, launched its global selling program in India to enable Indian sellers and manufacturers to sell internationally on its platform.