Mobile VOD company Vuclip has appointed Vishal Maheshwari as the country manager for India. Maheshwari will be responsible for consumer adoption, engagement and monetisation in India. As of now, Vuclip claims to have a free user base of 20 million and a paying subscriber base of over 5 million in India. Prior to joining Vuclip, Maheshwari worked as the CEO of Universal Training Solutions for about 2 years, before which he was a founding partners and continues to be one at Serendipity Investments. He worked as the senior director and head of monetisation at Yahoo for about 2 years before quitting in August 2013. Maheshwari had been with Yahoo India for over 8 years, joining initially as Director (Mobile) in January 2005 from BPL Mobile (now Loop Mobile). In 2008, he was made Senior Director for Mobile and Business Development for India and APAC. Before Loop Mobile, Maheshwari worked with GE SBI Cards as the AVP of brands, a product manager at Parke Davis Warner Lambert for about 5 years and in the same position at Parle for about 4 years. Other developments: - In August last year, Vuclip entered into a partnership with World Wrestling Entertainment (WWE), to offer WWE clips in India, Middle East, Africa and South East Asia. This would include match highlights, old matches and WWE countdowns. - In January last year, it partnered with the Indonesian telecommunication provider Indosat to offer mobile Video-On-Demand services to Indosat’s 54 million plus subscribers. This partnership would bring content…
- Delhi High Court puts a stop to fraudulent Burger King websites September 21, 2023
- WhatsApp bets on e-commerce in India with new business features September 21, 2023
- Event Announcement: International trends in Network usage fees, 4th October #Ad September 21, 2023
- Delhi HC Passes Order Disallowing Non-Permitted Use Of Anil Kapoor’s Name, Voice, Dialogue Through AI September 21, 2023
- IT Ministry appoints special officer on duty to set up the Data Protection Board of India September 21, 2023
MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.
Is open-sourcing of AI, and the use cases that come with it, a good starting point to discuss the responsibility and liability of AI?...
RBI Deputy Governor Rabi Shankar called for self-regulation in the fintech sector, but here's why we disagree with his stance.
Straw man fallacy: IT Ministers’ defence of government exemptions in data protection law misses the point
Both the IT Minister and the IT Minister of State have chosen to avoid the actual concerns raised, and have instead defended against lesser...
The Central Board of Film Certification found power outside the Cinematograph Act and came to be known as the Censor Board. Are OTT self-regulating...
Please subscribe to MediaNama. Don't share prints and PDFs.
You May Also Like
Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...
135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...
Twitter takes down tweets from MP, MLA, editor criticising handling of pandemic upon government request
By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...