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FreeCharge launches virtual card FreeCharge Go

Our Digital Payments coverage is brought you by Chillr: India’s 1st multi-Bank instant mobile payment app enabling fund transfers to anyone in your phonebook. Online payment platform FreeCharge has launched FreeCharge Go, a virtual card which can be used to make payments across all online merchants in India, in association with YES Bank and powered by MasterCard. Go is linked with the FreeCharge wallet and will be accepted at offline stores in the coming months. Users can log into their FreeCharge accounts and generate the Go card, add money to it and use it for all online transactions. On generating the virtual card on the FreeCharge app, users can select ‘credit card’ on the checkout page of the website or app, copy or type the Go card number, validity and CVV, after which an OTP will be sent for transaction verification on the registered mobile number. Entering the OTP completes the transaction. The company states that the details of the card are visible only after a user enters the m-PIN. It adds that the Go card can be used across all Indian websites, including ecommerce portals, movie and event tickets, bus, cabs, metro rides, grocery shopping etc. The company plans to launch a marketing program for users with personalised offers and based on their usage patterns. Paytm’s virtual prepaid card: Last month, Paytm partnered with ICICI Bank to launch virtual prepaid cards which could be used by wallet users at both offline and online stores for purchases. The virtual card could be…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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