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Rdio to shut operations on December 22


Music streaming service Rdio will be shutting down its operations on December 22. Earlier in November, Rdio’s peer Pandora bought several of its key assets for $75 million after it filed for bankruptcy. Rdio had said it would be winding down its service in all markets including India.

“We’re excited to bring great music experiences to even more listeners in the future as part of the Pandora team,” Rdio said on its farewell page. Rdio is also allowing its users to to download an archive of the music they have discovered and collected on the service.

Rdio in India

Rdio launched operations in India in January after acquiring Dhingana’s operations in March 2014. At the time, MediaNama had reported that Rdio was signing partnerships with music labels and Dhingana co-founder Swapnil Shinde was driving them in India.

Dhingana was shut down in February 2014 amid issues of getting on board music labels on its platform. T-Series, Bollywood’s biggest music label,  not renewing its contract was considered one of the main reasons of Dhingana shutting down.

In May 2015, Rdio had launched an on-demand subscription based option called Rdio Select for Rs 60 per month for Indian users. Users would get to download 25 songs at a go to listen to offline, which could be stored on their devices. The other available option replaced these songs with other tracks on a daily basis.

Grooveshark shutting down

In May again, online music streaming service Grooveshark shut shop after admitting to not getting licenses from right holders to stream music on its platform. This shut down was a part of a settlement between Grooveshark and record companies Universal Music Group, Warner Music Group and Sony Music Entertainment and Grooveshark does not expect to be resurrected.

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MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

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© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ