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Vidooly launches CMS for YouTubers, MCNs & brands

Vidooly, the Delhi based YouTube analytics and marketing company, has launched a content management system (CMS) designed for multichannel networks (MCNs) on YouTube. The platform will offer operational and management features for MCNs of all sizes, and possibly let YouTubers earn more revenue and market their brands. Users can use features like content creator onboarding, performance analysis of partner channels, automated account management. MCNs can adjust the partner channel’s performance using analytics data and identify new partners within the dashboard. The financial module will allow them to manage partner layouts and generate earning reports. Vidooly claims to have added 2,000 individual YouTube channels including Glamrs, Indian Food Network and Myntra since its launch. It also says that 120,000 videos are added monthly through its network and that its engine analyses over 500 million video views monthly. Funding from Bessemer Venture…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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