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65% of Alibaba’s total GMV through mobile; takeaways from Q2 results

Chinese ecommerce company Alibaba posted revenues of $3.49 billion for the quarter ended September 2015, representing a year-on-year growth of 32% . The company also said that the gross merchandise value (GMV) of transactions was $112 billion showing a growth of 28%. Some of the trends we observed during the results also mirror the situation of ecommerce players in India. Here are five takeaways we got from its results and earnings transcript. 1) Mobile growth is phenomenal Mobile accounted for 62% of the total GMV at the end of the September quarter compared to 36% in the same quarter last year. Alibaba also added that mobile revenue stood at $1.7 billion, a growth of 183% y-o-y. "This year-on-year increase in mobile revenue in both absolute dollars and as a percentage of total revenue from the China commerce retail business was due to increase in mobile GMV and better monetization of mobile usage," Alibaba chief financial office Maggie Wu said in an analyst conference call. Readers will also remember that more than 70% of Snapdeal and Flipkart's orders are on mobile. 2) Online-to-offline and omni channel networks Alibaba said that it is now focusing on pushing its online-to-offline model model where it partners with on the ground retailers to help with increasing their logistics network. Alibaba now has more that 180,000 offline stores across 330 cities in China as part of its omni-channel network. It also partnered with Suning Appliance Company, one of China's largest electronics retail chains, to use its logistics network and…

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