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Online video streaming platform Spuul increased its library and has signed a deal with UTV to add popular movie titles to its service. The deal will now dive Spuul access to movies such as PK, Rang De Basanti, Jodhaa Akbar, Kai Po Che, Barfi, Dev D, Chennai Express and many more.

The movies will be available across platforms like Web, Mobile (iOS, Android), Smart TVs , Airplay on iOS, and Chromecast on Android.

Spuul had inked a similar deal with UTV Disney in January last year to strengthen its Bollywood catalog which included 11 movie titles from UTV Motion pictures.

In March this year, the company added content from Multi Screen Media which owns and operates the Sony network of television channels to stream their popular TV shows on the digital platform in India. The popular shows from Sony Entertainment Television and SAB TV which will now be available on Spuul  for free are Adalat, CID, Maharana Pratap, Chidiya Ghar, Tarak Mehta Ka Oolta Chasma and Hum Hai Na. In 2013 Spuul had a tie up with Star TV India to stream Star Plus shows 30 minutes after their TV broadcast in India.

Competition

– Media conglomerate Viacom announced earlier this month that it would be launching its own video-on-demand (VOD) platform called Viacom Play Plex in the fourth quarter of 2015. he platform will offer a suite of mobile TV apps which will allow its distribution partners to offer smartphone and tablet users around the world access to the best content from all its international TV brands, anytime and anywhere.

– In August, video streaming service HOOQ expanded its library and signed a multi-year deal with Sun TV. HOOQ also added over 1,000 Shemaroo video titles on its platform. Shemaroo would provide movies across genres and languages and will include films, TV shows and fitness videos like Hunterrr, The Dirty Picture, Ishqiya, Don, Shilpa’s Yoga and Bipasha’s Fit & Fabulous.

– In July, digital entertainment company Hungama launched HungamaPlay, an application for streaming SD and HD movies on iOS and Android. The company claimed that the app would feature over 6,500 movies from Bollywood, Hollywood and in regional Indian languages like Telugu, Tamil, Marathi, Oriya, Bhojpuri, Gujarati, Kannada, Bengali and Punjabi.

– In the same month, Eros International said it would produce three original shows which would be streamed on its video on demand platform Eros Now. And as part of its digital strategy, the company said it would premiere some of its recent Bollywood releases on the digital platform first and then on TV.

– Star India launched a video streaming service in beta called Hotstar in January this year. Hotstar seems to include all of Star India’s television and sports offerings along with Bollywood and regional movies from other studios.

– Other video & movie streaming services available in India include Singapore-based Spuul, Times Internet’s BoxTV, Zee Entertainment Enterprises’ DittoTV, and Reliance Group’sBigFlix, Wynk movies and NexGTV.