After the launch of Apple Music a couple of months ago, tech giant Apple will now venture into a News aggregator and publishing app when it releases iOS 9 at its 9 September event, reports Re/code. Apple has reportedly signed up brands like Vox which owns Re/code, Vanity Fair, Wired, GQ, Epicurious, Mashable, New York Times (which has also signed up on Facebook Instant Articles) Teen Vogue, Conde Nast Traveler, Washington Post and Reuters among 50 publishers to aggregate news. Supported on iPad, iPhone and iPod Touch The News app will come pre-loaded onto every iPhone and iPad with iOS 9. It will also support the iPod Touch. The app, which will be placed on the home screen, will collect stories across genres from news sources based on topics that users choose and will combine text and digital interactivity. It will also have photo galleries, videos and animation, which, along with the rest of the content, be optimised for the iPhone and the iPad. Personalisation based on reading; offline reading Apple claims that the more a user reads, the more personalised the content on the app will become (based on reading habits), implying that will deploy machine learning to an extent (unclear whether there will be human curators). Users will also be able to save articles to read them offline. iAd for publishers The Apple News Format for publishers will allow publishers to create editorial layouts and custom typography, along with galleries, audio, video and interactive animation. Publishers will also…
