wordpress blog stats
Connect with us

Hi, what are you looking for?

Wooplr forays into commerce and lets users shop from online and offline stores

Social fashion discovery application Wooplr has announced its foray into commerce and now will allow users to  shop in real time from their personalized feed of curated fashion products. Wooplr users will now be able to shop from both online and brick-and-mortar stores. The company mentions that it has partnered with e-commerce brands like Jabong, StalkBuyLove and Koovs, and has exclusive associations with other retail brands. Founded by ex-MacAfee executives Praveen Rajaretnam, Arjun Zacharia, Soumen Sarkar, and Ankit Sabharwal in March 2013, Wooplr allows users to post details of products they bought and from which shop. This allows their friends to discover new shops in their locality and interesting products to buy. Users can discover products across categories like Clothing, Food, Accessories, Handbags, Shoes, Home & Living, Beauty and Collectibles among others. In February, the company raised $5 million from Helion Venture Partners and at the time it had claimed that it has 14,000 shops listed on the site and that it had over 1 lakh users of which about 80% are women. Wooplr co-founder and CEO Arjun Zacharia added that majority of the app's traffic comes from women between the ages of 16 and 30 years and over 30% of their user base is in Delhi. Zacharia added that the app saw close to 10 million product views in the month of June. Competition  - In February, discovery platform Kilp.in raised Rs 3 crore funding from investors such as Venture Nursery, members of Calcutta Angels, Mumbai Angels as well as several high net worth individuals from India and…

Please subscribe/login to read the full story.
Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

New bill narrows focus over predecessors that went heavy on data sovereignty, localisation and compliance. What explains this change?

News

Studying the 'community' supporting the late Sushant Singh Rajput (SSR) shows how Twitter was gamed through organized engagement

News

Do we have an enabling system for the National Data Governance Framework Policy (NDGFP) aiming to create a repository of non-personal data?

News

A viewpoint on why the regulation of cryptocurrencies and crypto exchnages under 2019's E-Commerce Rules puts it in a 'grey area'

News

India's IT Rules mandate a GAC to address user 'grievances' , but is re-instatement of content removed by a platform a power it should...

You May Also Like

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ