#NAMAiot: Connected Devices & Internet of Things was supported by content delivery network and cloud computing services provider Akamai Technologies. Who pays, and how do companies building products in the Internet of Things segment make money: from large consumer durable and electronics manufacturers by building services for General Electric's of the world, or the automobile industry, or directly from consumers? Notes from our #NAMA “Connected Devices & Internet of Things” event: B2B Implementation in the auto industry Vijay Kolli of Akamai said that one example of large scale IoT implementation is in the US automobile companies, which work with Akamai to push updates for smart cars over the air. “That’s probably the closest we got in terms of IoT. We are trying to solve the congestion problems." Ruchi Kaushal, of BP/Castrol, gave an example of a US-based company called Automatic.com which uses a dongle which can provide telemetry about a car’s performance. The device relays data from the car to a smartphone and gives information about fuel efficiency, car parking location, emergency responses, etc. Closer home, Kaushal spoke about Pune-based CarIQ which tops up telemetry services along with offline services such as roadside assistance, insurance and offers and deals on car accessories. However, Kaushal opined that unless the Volkswagens, Fords and Suzukis of the world adopt these technologies, the spread of IoT services will be limited. Naresh Kumar Sharma, head of marketing communications at Tata Communications, said that every automotive company needs to come together and put the standards for IoT devices. "The information that's…
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