wordpress blog stats
Connect with us

Hi, what are you looking for?

Hike integrates Hoppr and Tiny Mogul Games


Bharti Softbank backed Hike messenger is integrating Hoppr and Tiny Mogul Games (TMG) under its brand name. The company mentions that it will also integrate games from Tiny Mogul, like Shiva: the time bender, into its own app, as well as add coupons from nearly 200 brands on Hike.

Note that Hoppr was one of the first investments by Bharti Softbank (BSB). According to Y2CF’s filings with the Registrar of Companies, Bharti Softbank had purchased stake amounting to 49.74% for Rs 22,25,00,000 on 17.10.2011, with the option of subscribing subscribing to a maximum total shareholding of 60%.

In May last year, both founders of Hoppr left the company, and sources indicated merging Hoppr with Hike would be likely. Hoppr is a hyperlocal ecommerce initiative, where customers get rewards and offers based on brands and merchants in the vicinity, a feature that will now be available on Hike.

Tiny Mogul Games on the other hand, was launched by BSB in August 2013 with games like SongQuest and Shiva the timebender. It looks like these gamers will now be available on Hike as well. This is an interesting move by Hike and a strategy similar to one that Viber adopted, where the messaging app started allowing users to play games with each other.

Zip Phone acquisition: Earlier in January, Hike had acquired the VoIP startup Zip Phone. The company had said then that voice calling was one of the top requested features by its users, and this acquisition would allow the company to launch free voice calling to users much sooner. The same month the company said that it would launch a free voice call app for Android users although it was still in the beta stages.

Advertisement. Scroll to continue reading.

Hike fundraise: In August last year, Hike had raised $65 million in funding from Tiger Global, and with participation from BSB. It was reported at the time that BSB had invested an overall of $20 million in the company. As of now, the platform claims to have over 35 million users worldwide, of which 90% are users under the age of 25 and residing in India.

Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.



Find out how people’s health data is understood to have value and who can benefit from that value.


The US and other countries' retreat from a laissez-faire approach to regulating markets presents India with a rare opportunity.


When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.


The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.


In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

You May Also Like


Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...


135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...


Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...


By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Your email address:*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ