wordpress blog stats
Connect with us

Hi, what are you looking for?

Snapdeal launches mobile marketplace Shopo for SMBs

shopo

Ecommerce marketplace Snapdeal has launched Shopo, a zero commission mobile marketplace targeted at small and medium businesses (SMBs), which will combine chat and commerce on smartphones. Snapdeal claims that it will not take any fees and allow SMBs to list their products in a single step. Sellers can list products like bakery and grocery items, toys, collectibles, fashion and utility products.

Sellers will be able to chat with their prospective customers and sell them products, taking into consideration the mode of transaction and delivery method. They will also be able to provide information, negotiate a price and arrange for pickup while closing transactions. Snapdeal says that it is targeting 1 million shops to get on its platform in the next year. It claims that with this platform, it is eliminating packaging norms, distribution logistics, inadequate resources at the problem of growth and reach.

Snapdeal’s recent developments:

– Last month, the online marketplace giant launched a special ecommerce zone at Dharamshala, in a partnership with the Himachal Pradesh government to enable small and medium sized business to go digital.

– In May, Snapdeal acquired mobility solutions company Letsgomo Labs. It was not yet clear if Letsgomo would continue to operate independently or merge with Snapdeal. Founded by Manav Kamboj and Vikas Banga, Letsgomo consulted businesses regarding building mobile strategies, conceptualization of applications and mobile sites, as well as implementation and hosting. The Gurgaon-based company also worked with leading e-commerce companies to help them improve their mobile capabilities.

Advertisement. Scroll to continue reading.

– In the same month, Snapdeal acquired Hyderabad-based mobile technology startup MartMobi for an undisclosed amount. This acquisition would allow Snapdeal to provide merchants on its platform better mobility options. Snapdeal co-founder Rohit Bansal claimed that at that time, 75% of orders on Snapdeal came from mobile, which was one of the reasons for this acquisition.

– In March, Snapdeal had acquired a majority stake in Gurgaon-based financial products and services platform RupeePower for an undisclosed amount. Following the deal, Snapdeal would offer a financial services marketplace, where you could expect to get home, auto and personal loans, credit cards and extended warranty among other services.

Snapdeal’s regional and SME tie ups

– In March this year, Snapdeal partnered with IndiVillage to let the former’s sellers outsource image tagging, transcription and content development for product descriptions to IndiVillage. The company told Medianama that this move was aimed at enabling their sellers better services, building an ecosystem and providing inclusive growth.

– In February, Snapdeal launched a variety of products from the manufacturers at Dharavi for sale on its website. The company mentioned that it had tied up with DharaviMarket.com for the same. As a part of this initiative, Snapdeal would list Dharavi artisans and SMBs and create an exclusive store for them called ‘Dharavi – Snapdeal store’.

Advertisement. Scroll to continue reading.
Written By

I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

The US and other countries' retreat from a laissez-faire approach to regulating markets presents India with a rare opportunity.

News

When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.

News

The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.

News

In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

News

By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

You May Also Like

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ