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OnMobile partners Grameenphone to launch a digital music store

OnMobile Global has tied-up with Bangladesh-based telecom operator Grameenphone to launch a digital music store called Grameenphone Music (GP Music). This online store is accessible both on the web and through an Android app. OnMobile has powered the content management system (CMS) behind the online store, as well as the billing technology and content rights management (CRM). The company said that they've already tied-up with 15 artistes in Bangladesh, and OnMobile's Ringback Tone (RBT) platform is also integrated with GP Music, which will allow users to select any track on the store as their caller tune. OnMobile has been providing its RBT service to Grameenphone since 2008. The GP Music store currently predominantly features music from Bangladeshi bands, pop artistes, Bangladeshi film music, Rabindra Sangeet, and Indian Bengali artistes. It also features some English tracks by artistes like Pittbull, Psy, Kelly Rowland, and Michael Jackson among others. Some Bollywood music is also available on the platform. Users can download a single track for BDT (Bangladeshi Taka) 5 (plus 15% VAT and 3% Supplementary Duty) or Rs 4.10, and they can download a full album for BDT 40 (plus 15% VAT and 3% Supplementary Duty) or Rs 32.80. Interestingly, users can also re-download a track for free three more times after they've purchased it. GP Music also has a separate section for free tracks that users can download without having to purchase them. We've written to OnMobile for more information and will update once we hear back. It's worth noting that…

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