wordpress blog stats
Connect with us

Hi, what are you looking for?

Eros Now to produce original shows; to premiere movies on app before TV

eros generic

Stepping up it digital strategy, production and distribution company Eros International will produce three original shows which will be streamed on its video on demand platform Eros Now, reports Indiantelevision.com. In addition, Eros Now will premiere some of its recent Bollywood releases on the digital platform first and then on TV.

The report added that Eros has also tied up with Anil Kapoor Film Company to co-produce an Indian adaptation of a popular international sitcom. The show’s name will be revealed at a later date. The three shows Eros will be producing are: Khel, The Client and Ponniyin Selvan.

Khel is drama revolving around the world of cricket and the Indian Premier League. The Client, is a thriller with Bipasha Basu as the lead of the show. Ponniyin Selvan is a period drama based on a popular Tamil historical novel by Kalki Krishnamurthy produced by Eros’ south division.

The company claimed that Eros Now had about 14 million users at the end of the quarter ended March 31.

Premiere on digital before TV: Eros Now will be showcasing the latest Bollywood movie Tanu Weds Manu Returns on 19 July prior to its television release. Other Bollywood movies that are scheduled to stream on the platform are Badlapur, NH10, Shamitabh and Happy Ending

Advertisement. Scroll to continue reading.

TV Network plans shelved: Earlier in June, Eros canned its television network plans following investor calls to focus on their digital platform Eros Now. The company had earmarked an investment of $50 million in 2012 to set up a movie and music channel and as part of the strategy was looking to buy Bollywood television network B4U.

Other video-on-demand platforms’ push for original content

– Internet media company The Viral Fever has launched a new streaming platform called TVFPlay which features the company’s web-series and shows. The company used the new platform to launch its new web-series called Pitchers which focuses on the startup world. Interestingly, at the end of the trailer, TVF says that it will air its episodes of the new show first on the new platform and will upload the same on YouTube a week later.

– In May, YouTube multi-channel network #fame (earlier Famebox Networks) launched a live video streaming app. This app will allow artists/talents to live stream their performances to viewers. The app is currently available for both Android and iOS.

– In June, Mobile value-added services company Digivive signed a content deal with CA Media Digital’s celebrity digital network, Fluence, to create celebrity-led mobile series on its application, NexGTv. The content deal will have Fluence create and produce original content for nexGTv.

– Zee Entertainment Enterprises Ltd’s (ZEEL) digital ecosystem Zee Digital Convergence (ZDC) and its content studio Essel Vision Productions Ltd are working on a new online-only instrumental musical show called Life is Music. The series will feature unplugged sessions of original compositions from well-known musicians and new talent. New sessions will be uploaded every Monday and Friday. Jazz musician Louis Banks, percussionist Taufiq Qureshi and sitar player Purbayan Chatterjee will be mentoring the young musicians on the show.

Advertisement. Scroll to continue reading.

–  Internet media company ScoopWhoop ran the first season of  an original web-series called Baked.

Written By

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

Views

News

When news that Walmart would soon accept cryptocurrency turned out to be fake, it also became a teachable moment.

News

The DSCI's guidelines are patient-centric and act as a data privacy roadmap for healthcare service providers.

News

In this excerpt from the book, the authors focus on personal data and autocracies. One in particular – Russia.  Autocracies always prioritize information control...

News

By Jai Vipra, Senior Resident Fellow at Vidhi Centre for Legal Policy The use of new technology, including facial recognition technology (FRT) by police...

News

By Stella Joseph, Prakhil Mishra, and Yash Desai The Government of India circulated proposed amendments to the Consumer Protection (E-Commerce) Rules, 2020 (“E-Commerce Rules”) which...

You May Also Like

News

Rajesh Kumar* doesn’t have many enemies in life. But, Uber, for which he drives a cab everyday, is starting to look like one, he...

News

By Aroon Deep and Aditya Chunduru You’re reading it here first: Twitter has complied with government requests to censor 52 tweets that mostly criticised...

Advert

135 job openings in over 60 companies are listed at our free Digital and Mobile Job Board: If you’re looking for a job, or...

News

Google has released a Google Travel Trends Report which states that branded budget hotel search queries grew 179% year over year (YOY) in India, in...

MediaNama is the premier source of information and analysis on Technology Policy in India. More about MediaNama, and contact information, here.

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ

Subscribe to our daily newsletter
Name:*
Your email address:*
*
Please enter all required fields Click to hide
Correct invalid entries Click to hide

© 2008-2021 Mixed Bag Media Pvt. Ltd. Developed By PixelVJ