Apple has introduced new pricing tiers for India that will let developers charge as low as Rs 10 for their apps, reports NDTV. The company has been using two low-price tiers - Alternate Tier A and Alternate Tier B, to let developers offer different prices in various markets for a while now, however, this update will enable alternate pricing in India, Indonesia, Russia, South Africa, Russia and Turkey as well. Prior to this release, developers could price their apps only in USD in markets without tiered pricing, with users charged the local currency equivalent of the amount. This price was periodically revised based on exchange rates, which could be viewed by developers in iTunes Connect. However, with this move developers can charge users in India as low as Rs 10 for their app in case of Tier A, or Rs 30 in case of Tier B. These pricing plans also apply to in-app purchases. Note that developers wanting to charge more are free to do so as before. Apple’s alternate pricing tiers were already available for the Chinese App Store. Developers already using the feature will see prices for their apps in the newly listed countries updated to reflect this pricing structure. Developers that have not availed this feature before will need to first opt-in to use it. Play store pricing tiers: Play store offers support for different currencies, but does not seem to offer much flexibility in terms of alternate pricing in various locations. The minimum price for an app…
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This should facilitate quicker settlement of funds for merchants and also boost user confidence in digital payments, RBI Governor said.
While Chandrasekhar said the advisory doesn't include startups, the advisory itself does not make any such classification based on platform sizes.
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