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The Quint partners with Da Vinci Media to launch kids’ TV channel

Da Vinci Media and Raghav Bahl’s news website The Quint have partnered to launch a Da Vinci Learning TV channel in India. It will be a 50:50 joint venture (subject to regulatory approvals) and the TV channel will focus on family educational content. The partnership will allow Da Vinci Media to gain access to digital and media platforms and advertisers in India and scale their content and ads similarly. Da Vinci Learning will target children aged 6-12 and their parents. The Quint, on the other hand, will be able to diversify its digital content portfolio and aid the TV channel’s distribution through its digital medium. In March this year, media entrepreneur Raghav Bahl’s Quintillion Media’s mobile-focused digital venture The Quint went live. Earlier in January, The Quint had started publishing stories on Facebook as a preview to the new service.…

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I'm a MediaNama alumna from 2015-16 (remember TinyOwl?) now back to cover e-services like food and grocery delivery, app based transport and policies, platforms and media in India.

MediaNama’s mission is to help build a digital ecosystem which is open, fair, global and competitive.

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